๐Ÿ“ŠHow to calculate statistical significance from split test

Quick guide on how to calculate the statistical significance of a split test.

  1. In the โ€œSplit Testingโ€ sub-menu open the โ€œView current testsโ€ card.

  2. Click the โ€œAnalyticsโ€ button for the specific split test you want to analyze.

  3. Select a conversion page or create it if the experiment doesnโ€™t yet have one. Then โ€œSave and continueโ€.

  1. You can now select a specific time period, and check out the total visitors, conversions, and conversions percentage for that specific period using the two available dropdowns.

  2. Click the โ€œCalculate stat sigโ€ button.

At this point you'll see your experiment data displayed on the Statistical significance calculator card.

  1. Choose a level of confidence.

  2. Click the โ€œCalculateโ€ button.

  3. You can now see how your split test has performed over your selected period of time.

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